Economy or Perception of Doctors

Dr. Johnston started off the first staff meeting of the year with true concern regarding the economy. He mentioned to the staff that this next year was going to be difficult and frankly looked uncertain. He was interrupted by his Team Leader "Jackie Wheeler" who said, "What documents do we have that shows us concern and that we are uncertain about this next year?" He replied, " Haven't you seen the News, the Newspapers, and all the people who are loosing their jobs?" The Team leader said, "I have seen our reports", "I have seen our News, Our Marketing, and 95 New Patients in the last month". She explained to the Doctor and the Staff that we all must believe in what we are doing. Attitude and believing in the patient needs will result in the Dentistry that will change how the patients feel about not only the Economy but, how they are able to survive in the Job Market.

All patients at Cedar Ridge Dental are recieving Comprehensive Dentistry and making a positive difference in the way they feel about their teeth and smile. Happiness is contagious and patient referrals are 50% of the New Patients in the practice. Right now more than ever, patients want to be around POSITIVE not Negative Environments. A patient in the practice was going to be laid off - a month later he was told by his company, "Due to his attitude and smile" they had decided to keep him employed and even advanced him to a managment position. He sent a letter to Cedar Ridge and thanked the Doctor and staff for helping him keep his job. In his letter he shared that feeling good about yourself and having the confidence, self esteem, and happiness has changed his life.

I hope this article is contagious and your practice makes a positive difference in patients life.