Patient Experience |6 min read

AADOM QUICKcast: Patient Education that Inspires YES!

Video Description:

Get ready to supercharge your impact as an office manager! Join AADOM and Spear Education for an exciting QUICKCast session that will transform how your practice connects with patients. Discover how Spear’s powerful Patient Education videos can make you the hero of your practice by turning complex dental concepts into easily digestible visuals—boosting patient understanding, case acceptance, and overall satisfaction.

You’ll learn how to leverage these innovative videos, streamed chairside and in your lobby, to create a stellar patient experience and drive real practice growth. Empower yourself with tools that make every patient’s visit memorable and meaningful, leaving a lasting impression on their health journey. Don’t miss this opportunity to enhance communication, inspire patient commitment, and drive your practice’s success—all while making your job easier and more impactful!

Course Learning Objectives:

  • Understand the impact of patient education
  • How to utilize technology for patient engagement
  • Improve communication strategies
  • Empower office managers to drive practice growth
  • Foster a patient-centered practice environment

Patient Education Videos Help Office Managers Drive Practice Growth

In a busy dental practice, effectively communicating treatment recommendations to patients while maintaining a smooth workflow can be challenging.

Patients often feel overwhelmed by clinical terminology or unsure of their options, leading to hesitation in accepting necessary care.

This is where patient education videos can transform the practice.

As a dental office manager, you are pivotal in leveraging these tools to improve patient understanding, increase case acceptance, and foster a more positive overall patient experience.

Here’s how to integrate dental education videos into your practice, gain team buy-in, and drive practice growth.

The Power of Patient Education in Case Acceptance

Clear communication is critical in healthcare, and dentistry is no exception. Patients who understand the “why” are more likely to proceed with a recommended treatment.

Dental education videos simplify complex procedures and help patients understand potential consequences of inaction. A professionally produced animation or video can visually demonstrate the progression of decay, the process of placing a crown, or the benefits of orthodontics in a way words cannot match.

From the office manager’s perspective, this isn’t just about education but business growth.

Increased case acceptance directly correlates with increased revenue. Additionally, when patients leave the office feeling confident and informed, they’re more likely to return for future appointments and recommend your practice to others.

Moreover, these videos enhance the patient experience. Watching a short video chairside gives patients a personalized, visual explanation and time to process the information in a low-pressure setting. They feel respected, informed, and empowered to make decisions about their oral health.

Getting Your Team on Board

Team buy-in is essential for dental education videos to become a seamless part of your practice’s patient workflow. Here’s how to foster it:

  1. Communicate the Benefits: Explain how these videos benefit the team and the patients. Emphasize that videos save time for everyone, reduce misunderstandings, and help build patient trust. Highlight the positive impact on case acceptance rates and how this supports the practice’s goals.
  2. Lead by Example: Establish a standard by demonstrating how the videos can be used effectively during patient consultations or in a waiting room area. Start small if needed, focusing on one common condition, treatment, or home care recommendation. When team members see the value firsthand, they’re more likely to adopt the practice and build the habit.
  3. Encourage Input: Engage your team by asking for their ideas. Based on what your practice commonly sees, which types of videos would be most useful? How can the workflow be adjusted to accommodate them? Incorporating their suggestions shows that their opinions matter, making them feel invested in the change.

Training Your Team to Use the Platform

A tool is only as effective as the people using it. Here’s how to set your team up for success with patient education videos:

  1. Choose the Right Platform: Opt for an intuitive, user-friendly education platform. Many platforms include pre-made animations and videos tailored to common dental procedures and conditions. Look for features like showing captions in languages like Spanish and the ability to save frequently used videos into playlists for quick access.
  2. Host Training Sessions: Dedicate time to training your team on the platform. This might involve a live demo from the platform provider or an internal session where everyone practices using the system. Hands-on experience builds confidence and proficiency.
  3. Incorporate Videos into Workflow: Develop a clear process for when and how videos should be shown. For example:
  • During consultations: Show a video while explaining a treatment plan.
  • In hygiene appointments: Educate patients about preventive care, such as the impact of untreated gum disease.
  • At the front desk: Share practice-branded videos or handouts to help patients consider treatments after they leave the office. Make playlists toshow lobby videos and embed videos to the practice web site and in follow-up emails.
  1. Assign Roles: Decide which team members will be responsible for using the platform in different scenarios. Assigning clear roles ensures accountability and consistency.

Measure and Celebrate Success

Once your team has started using patient education videos, track their impact. Metrics like case acceptance rates, patient satisfaction surveys, and even online reviews can provide valuable insights into how the videos enhance the practice. Share these results with your team to keep them motivated.

Celebrate successes, big or small. Whether it’s an exceptionally positive patient testimonial or a notable increase in case acceptance, recognizing these wins reinforces the importance of patient education and builds team morale.

Why Office Managers Are Key to Success

As the dental practice manager, you are uniquely positioned to drive change.

Your ability to organize, train, and inspire your team can transform patient education from a “nice-to-have” to a cornerstone of your practice’s growth strategy.

By championing dental education videos, you ensure patients feel informed and cared for while setting your practice apart in an increasingly competitive industry.

Incorporating patient education videos isn’t just about improving communication—it’s about creating a better patient experience, boosting case acceptance, and ultimately growing the practice. As office managers know, when patients thrive, so does the practice.

Explore patient education platforms and rally your team around this powerful tool. Your practice—and your patients—will thank you.

If you want to reimagine the patient experience with award-winning Spear Patient Education videos, contact a Spear Education advisor today. Call 866.781.0072 or visit https://www.speareducation.com/patient-education to learn more.

Sponsored by: Spear Education

Dr. Ricardo Mitrani has authored many scientific articles and chapters in textbooks on implant prosthodontics and esthetic dentistry and has given more than 500 lectures in 30 countries.
He maintains a private practice, Grupo Dental Bosques Oral Health & Smile Design, in Mexico City, limited to prosthodontics and implants.
As a valued Spear Resident Faculty member since 2016, Dr. Mitrani has served as an instructor in Spear seminars, frequently contributed to Spear Digest, and developed numerous lessons for Spear Online.
On a personal note, Dr Mitrani has been happily married to his wife Sandra for 29 years and they have three amazing children.

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