AADOM QUICKcast – The 3-Step System to Skyrocket Your PPO Revenue

Video Description:

Struggling to maximize revenue from PPOs? You’re not alone—and you’re probably leaving money on the table. In this power-packed webinar, Phylip Curtis from Unitas PPO Solutions will reveal the three most overlooked levers to increase PPO profitability. Learn how to secure higher reimbursements with smarter fee negotiation, avoid costly coding errors and denials, and collect what you’re truly owed. Whether you’re a solo practice or managing a multi-location DSO, this session will give you a proven roadmap to boost PPO revenue without adding new patients or working more hours. Don’t miss it, your bottom line depends on it.

Course Learning Objectives:

• Step #1: Why most dentists are negotiating wrong – and how to fix it
• Step #2: The coding mistake that silently kills thousands in reimbursements
• Step #3: How to collect 99% of what you produce (without chasing insurance)

The 3 Levers Most Dentists Overlook When Trying to Increase PPO Revenue

When practices look to increase revenue, they often default to chasing more new patients, expanding hours, or adding high-ticket services. But for PPO-participating offices, real profit growth often comes from optimizing what’s already in place.

Most dentists are unknowingly leaving money on the table in three critical areas: negotiation, coding, and collections. These levers can significantly impact your bottom line—without increasing your workload or patient volume.

1. Your PPO Fees Might Be Negotiable (But There’s a Right Way to Do It)

Many practices accept their PPO fee schedules as non-negotiable—or they attempt negotiations without the leverage or strategy to succeed. The reality is that many PPO contracts can be improved, but only if you know:

• Which codes to negotiate
• When and how to approach PPOs
• How your current participation setup affects your options

Without a clear understanding of your fee data, production history, and participation structure, you risk locking into underperforming schedules that drag down your profitability for years.

2. Coding Errors Can Silently Drain Your Revenue

Even if your clinical care is flawless, outdated or incorrect coding can lead to reduced reimbursements or claim denials. Common pitfalls include:

• Using deleted CDT codes that are no longer recognized by payers
• Submitting incomplete narratives or incorrect modifiers
• Failing to code in ways that fully reflect the service delivered

Proper coding is not just about compliance—it’s about making sure you’re fairly reimbursed for the work you’re already doing.

3. Collecting from PPOs Requires More Than Just Submitting Claims

Insurance collections is one of the most underestimated areas of lost revenue. Claims often require follow-up, appeals, or corrections—tasks that are hard to keep up with in a busy practice.

Many practices rely solely on their front desk teams for billing, but the reality is that consistent follow-through, detailed tracking, and payer-specific know-how are what drive high collection rates. Without a systemized approach, it’s easy to fall into the habit of write-offs or simply giving up on denied claims.

Maximize All Three to Unlock PPO Profitability

Improving PPO revenue isn’t about one silver bullet—it’s about addressing all three areas in sync: negotiating better fee schedules, coding with accuracy, and collecting what you’re owed.

That’s why we’ve brought together three industry leaders—Unitas PPO Solutions (negotiation), Practice Booster (coding), and eAssist Dental Solutions (collections)—to show you what’s possible when these levers are aligned.

If you’re ready to stop leaving money on the table and start getting paid what you’re worth, click here to book a free consultation today. We’ll help you assess where your biggest opportunities lie—and how to take action.

Sponsored by: Unitas PPO Solutions & eAssist

Phylip Curtis is the Director of Sales & Marketing for Unitas Dental. Over the past 11 years, Phylip has implemented and managed the Business Development, Sales, Marketing, and IT Departments for Unitas. Phylip has presented to thousands of dentists nationwide. Phylip has a Bachelor’s Degree from Brigham Young University Idaho in Business Management and an Associate’s Degree in Graphic Design. He resides in Queen Creek, Arizona, with his wife and four children. He enjoys spending time with his family and pursuing his hobbies in art, music, and entrepreneurship.