What You’ll Learn The 5 critical gaps between website traffic and appointment bookings that drain revenue from your practice How office managers can work with dentists to prioritize conversion-focused design over flashy visuals Quick wins you can...
My Social Practice
Dental Marketing Company
My Social Practice is a dental marketing company that provides comprehensive dental marketing services to thousands of practices across the United States and Canada.
Do You Really Need a Dental Marketing Agency? A Decision Guide for Dental Office Managers
As the office manager, you already wear ten hats before lunch. Scheduling, insurance, HR, patient experience, and yes, probably the practice’s Facebook page too. So when a consultant or a well-meaning colleague says “it’s time to invest in...
Lights, Camera, Rankings: Why Video is Your Practice’s Secret Local SEO Weapon
What You’ll Learn Why social media is now indexed by search engines and AI assistants, and what that means for your visibility. What kind of video content AI systems favor when recommending a dentist to a patient. Practical, low-pressure ways your team...
The Secret to a 5-Star Practice? It Starts with Your Team
What You’ll Learn Why hiring for attitude outperforms credentials, and the questions that prove it. How smart onboarding and recognition keep great team members from walking out the door. How to turn everyday team moments into five-star reviews and...
Your Front Desk Has More Power Over Case Acceptance Than You Think
What You’ll Learn Why “I’ll think about it” is a brain response, not a rejection, and what that means for how your front desk engages with patients before and after their appointment. The three specific moments where the office manager...
What Is “Authority” in AI SEO? A Clear Guide for Dental Office Managers
What You’ll Learn What “authority” actually means in the world of AI search, and why it has nothing to do with how long your doctor has been practicing dentistry. Why AI-powered search tools like ChatGPT and Google Gemini use digital signals...
What Is an AI SEO Audit? Your Practice Manager’s Complete Beginner’s Guide (2026 Edition)
What You’ll Learn Why the way patients search for dental practices has fundamentally shifted, and why your traditional SEO strategy may already be leaving new patients on the table. What an AI SEO audit actually is, what it checks, and how it differs from...
If Your Dental SEO Results Are Taking Forever, You’re Probably Doing It Right
What You’ll Learn Why SEO typically requires 3-6 months before you see meaningful results for your dental practice, and the specific factors search engines evaluate during this time. What’s actually happening behind the scenes while you wait, from...
No Clicks, No Searches – So How Do Patients Find Dentists Now?
What You’ll Learn Discover the data: 40% of younger patients now skip Google and rely on AI for dental recommendations. Take action fast: Learn five immediate steps to get ChatGPT and other AI assistants to mention your practice by name. Track real...
Your Front Desk Is Drowning in Phone Calls. Here’s the Lifeline They Need.
What You’ll Learn Why millennial parents are your primary patient base and what they expect from your practice How voicemail and contact forms silently cost your practice patients every single day The exact features to look for when choosing an online...