AADOM Webcast Library

AADOM members enjoy access to all webcast recordings 24/7. All webcast recordings are approved for one CE towards AADOM Fellowship and are AGD PACE approved.

Compliance Webcasts

Presented by: Julia MacGregor, MS, MBA

Most dentists and their staff want to comply with regulations, like OSHA. They just aren’t clear on exactly what that means. There are a lot of mixed messages and confusing information. In addition, there are new OSHA regulations that impact dentists and what you don’t know can hurt you. Find out not only what is required by OSHA, but how to get the answers you need.

Learning Objectives:

  • Identify what regulations impact dental offices.
  • Learn how to manage Safety Data Sheets.
  • Find out how to select the best method for SDS management for your office and how to differentiate between different solutions.
  • Understand how to determine if a safety consultant’s information is reliable and valid or not.

Sponsored by: Patterson Dental

AADOM members listen HERE

Presented by: Cheryl Donahue

You NEED to know if your practice is PCI (Payment Card Industry) Compliant. If the practice is not PCI compliant, the practice has a huge liability that chances are, you don’t even know about! Cheryl Donahue from Merchant Advocate will be teaching AADOM members all about Payment Card Industry (PCI) Compliance, how PCI overlaps the HIPAA Security Rule, and why it is critical that dental practices are compliant. Cheryl will also show AADOM members how to read their merchant statements to determine if they are PCI Compliant and if the practice is being overcharged to accept patient payments.

Sponsored by: Merchant Advocate

AADOM members listen HERE

Presented by: Elizabeth Anderson, Certified HIPAA Professional

This webcast will provide attendees with a brief overview of the history and basic rules of the most misunderstood word in healthcare. Attendees will understand exactly what PHI means, how to recognize it in their daily practice, and, most importantly, how to guard against potential breaches. And finally, the class will touch on why HIPAA audits occur, the different types of audits, how to prepare for an audit, the consequences of an audit, and the corrective actions that may occur due to an audit.

Course Learning Objectives:

  • Learn the basic history of HIPAA
  • Explore the basics of the Privacy, Security, and Breach Notification Rules
  • Correctly identify PHI and understand why it is important to protect PHI
  • Find out why audits occur, explore the different types of audits and how to prepare for them.
  • Review possible consequences and corrective actions of an audit

Sponsored by Rhinogram

AADOM members listen HERE

Presented by: Cheryl Donahue

This webcast will arm you with the information you need to know to make sure you are not being taken advantage of by your merchant services provider and not taken in by a merchant services sales rep. Merchant services is an unregulated industry and many times unscrupulous tactics are used.

We’ll go over some common sales spiels that are lies but sound incredibly convincing. Three of the largest dental merchant services providers have been acquired in the last year and ALL have raised their monthly fees. These increases are cleverly hidden deep within the monthly statement and, in most cases, no notification was given.

Course Learning Objectives

  • Get an overview of the Merchant Services Industry
  • Review how to integrate payments into your practice management software
  • Understand how to determine if you are over paying merchant fees
  • Learn what your liability is regarding accepting chip credit cards
  • Discuss payment card industry compliance best practices

Sponsored by: Merchant Advocate

AADOM members listen HERE

Dental Spouse Webcasts

Webcast is limited to dental spouses & partners only.

Presented by: Debra Englehardt-Nash

A recent survey stated that 70% of dentists work with their spouse.  Couples working together are educated and experienced – and human.   It can be a win/win situation for the couple and the practice or lead a couple on the road to frustration. Learn how to bring complimentary skills to the practice to create a strong business relationship – one that works in and out of the office.

During this session we’ll explore the following:

• What is the spouse role – co-worker, partner, employer or employee? What should it be?
• Job description – where does the spouse’s authority begin and end, or do they have any authority at all?
• How should compensation be handled?
• The stress factor – how do you keep work at work and home at home?

Learn with someone who walks your walk – a dental spouse who works in and out of her husband’s practice and consults with other dentists and their teams.

AADOM Members listen HERE

Webcast is limited to dental spouses & partners only.

Presented by: Dr. Eve Marie Perugini and Susan Leckowicz

Join Dr. Eve Marie Perugini and Susan Leckowicz as they discuss the benefits and challenges of spouses teaming up in a dental practice. Learn strategies to optimize your efforts at work and home while protecting the connection between you.

Well discuss:

  • The 24 x 7 Relationship
  • Setting Priorities
  • Managing Stress
  • Shared Vision/Shared Goals

AADOM Members listen HERE

Webcast is limited to dental spouses & partners only.

Presented by: Cathy Jameson, PhD

There is no one who cares any more about the success of the dental practice than the spouse.  However, being an active member of the team takes specific preparation, leadership and care.  In this webcast, Cathy Jameson, PhD, will share insights she has gained from working with her husband, Dr. John Jameson, from putting him through dental school to transitioning through the sale of his practice.  Her personal experience, along with her 30 years of coaching in dental practices throughout the US and the world make her discussions and recommendations meaningful, productive, and fulfilling.

STUDY the 6 major things to avoid when including a spouse on the dental team.
DISCOVER 5 MUSTS for any spouse involved in the practice.
LEARN the FABULOUS DOZEN factors that will make the position of spouse in the practice healthy, successful, and fun.

AADOM Members listen HERE

Human Resource Webcasts

Presented by: Randa O’Connor

Hiring in today’s world is more challenging than ever. It’s becoming increasingly more difficult to find and hire quality people who are motivated, loyal and happy in their role. Indeed there are best practices that dramatically benefit you when it comes to the recruiting and hiring process!  Whether you work with a professional recruiting firm or you prefer to handle every detail yourself, this information will prove helpful to you.

Course Learning Objectives:

This webinar is designed to teach the most successful steps to hiring. Starting with how/where to promote the position you are hiring for, what to include in ads, what not to include in ads, the interview process, skills assessment and the important systems to have in place for on-boarding the new hire.

Sponsored by: Henry Schein

AADOM Members listen HERE

Presented by: Chris Lessard, JD

Constant blowups. Schedule turmoil. Resistance to change. Tardiness. Unapproved Overtime. Human Resources is often the least-enjoyed part of many dental office managers’ jobs, and for good reason. Dealing with troublemakers and unhappy employees can be tedious, frustrating, and exhausting. But HR doesn’t have to be hardest part of your job – it can be the easiest with the right tools!

In this dynamic problem-solving presentation, you’ll discover proven paths to resolve difficult issues with any employee, scripts for smoothly and authoritatively responding to emotionally charged situations, and essential tips for protecting your practice from liability. You’ll also learn the most common errors that can lead to liability and the most effective techniques for addressing bad behavior and gaining control in almost any situation.

Hundreds of dental office managers across the country have benefited from these techniques, and you will too.

Course Learning Objectives:

  • Great confrontation techniques for the conflict-avoidant
  • How to take back control of your office from a “Bad Apple” employee
  • Simple, straightforward methods for addressing bad behavior and gaining control with any employee
  • How to fire without fear or drama when all efforts have failed
  • Why your employee handbook is your best friend when dealing with problem employees
  • How to transform your staff into an accountable, success-oriented team

Sponsored by: CEDR

AADOM members listen HERE

Presented by: Kurt Tullar, JD

Terminations can be nerve-wracking, no matter how necessary they are – but hoping you don’t get sued is not a management technique! Instead, you need to know which situations require extra caution, for what reasons you can legally terminate, what documentation you need to gather first, and how to deliver the news to the employee.

Join CEDR HR Solutions’ attorney Kurt Tullar and learn essential information and powerful step-by-step guidance for navigating terminations with assurance. Discover best practices for making termination decisions, how to reduce your vulnerability to post-termination complaints, and how to let employees go with dignity and without fear of adverse consequences. We’ll go over each step in the termination process so you know what you should (and should not!) do. Employer empowerment begins here – face necessary terminations with confidence!

Course Learning Objectives:

  • Understand the hidden costs of termination and how to evaluate termination decisions
  • Discuss proven action plans for moving forward when you need to let someone go
  • Learn how to overcome fear of confrontation and what to say in the termination meeting so you can fire with dignity
  • Understand how to avoid the most common termination mistakes

Sponsored by: CEDR

AADOM members listen HERE

Presented by: Teresa Duncan, MS, FAADOM and Hanna Aronovich

Approved for 1 CE towards AADOM Fellowship

Dental assistants are an integral part of any dental practice, but retaining dental assisting staff can be a challenge. Staff turnover is not only frustrating, it places a strain on the entire dental team and can zap productivity and profits.

In this one-hour webcast, we offer 5 tips to help you hire and retain the superstar dental assistants that your practice needs. These tips are based on new findings from the DALE Foundation’s latest study, The Value of Dental Assistants to the Dental Practice.

You’ll leave this webcast armed with insights that you can immediately apply to your practice. We’ll cover topics including:

  • The most important traits to look for when hiring a dental assistant
  • The role that dental assistants play in practice productivity and profitability
  • What recommendations to make to maximize dental assistant productivity
  • How to keep dental assisting staff engaged, motivated and loyal

Join us to be the first to hear about these findings and can’t-miss tips that will help your staff and practice flourish!

Sponsored by: The DALE Foundation

AADOM members listen HERE

Presented by: Andrea Short

Employee handbooks are essential for dental practices in today’s litigious environment. When done correctly, your handbook becomes a powerful tool to establish office-wide standards and keep your practice in compliance. However, if outdated or done incorrectly, your handbook could cause HR headaches, management problems, and costly HR-related legal claims.
As a manager, it’s part of your job to help make sure your practice has the strongest handbook possible, capable of preventing or helping you easily resolve most day-to-day employment issues. Thankfully, you don’t have to figure this out on your own.

Join CEDR HR Solutions Advisor Andrea Short for an information-packed webcast on the do’s and don’ts of a well-written employee handbook, as well as the common danger zones you must avoid. HR empowerment starts here!

At CEDR, we believe better workplaces make better lives, for your team and for you. It all starts with your employee handbook. Register today and learn to protect your practice while simplifying your HR.

Course Learning Objectives:

  • Discuss the purpose of an employee handbook, (it’s more important than you may think)
  • Understand which federal, state and local laws you need to comply with
  • Learn which protective phrases and policies your handbook should include
  • Review the 5 common policy areas that get dental practices into the most trouble
  • Understand how your handbook can, (and must) protect you from unnecessary liability

Sponsored by: CEDR HR Solutions

AADOM Members listen HERE

Insurance Webcasts

Industry “insurance guru”, Teresa Duncan, MS from Odyssey Management, answers insurance questions submitted by office managers. Teresa walks attendees through the most pressing issues encountered by offices like yours! She also offers an update on dental diagnosis codes.

AADOM members listen HERE

Presented by: Glennine Varga

Have ever you filed a claim to medical insurance for your patients? Have you been required to file medical insurance prior to attempting to gain dental benefit for certain procedures? Or have you ever wondered if that surgical extraction, CT scan or any other procedure would qualify for medical benefit? If you’re answer is yes to any of the above questions this webcast is for you!  Medical billing in the dental practice is becoming more and more common.

Course Learning Objectives

  • Understand which procedure meet criteria to gain medical benefit
  • Discuss the documentation needed to support medical necessity and how to complete the process
  • Review medical policy research and scripts for communicating with inurance companies
  • Understand appropriate documentation prep as well as the medical claim form filing

AADOM members listen HERE

Join Teresa Duncan, MS as she walks through some ‘practice housekeeping’ that every practice should do when approaching year-end. It may not be sexy but it’s necessary! We’ll review marketing, our teams and insurance.

AADOM members listen HERE

Presented by: Dr. Charles Blair

This webcast will provide answers to your top medical claim submission questions plus what you need to know to submit Hb1AC and compliance requirements. Information will be provided on how to bill to Medical and where to find the exact medical codes that correlate to our CDT Codes. We’ll help to defuse the complexities involved with Medical Cross Coding!

Course Learning Objectives

  • Learn how to submit to avoid claim rejections.
  • Understand submitting Teledentistry as it applies to medical reporting guidelines.
  • Discuss how to submit Hb1Ac testing to the medical plan.
  • Understand which procedures are covered by a medical payer.
  • Learn what form to use when submitting to a medical payer.
  • Answer the question, “can I submit dental claims on a medical form?”

Sponsored by: Henry Schein

AADOM members listen HERE

Presented by: Lance Hebert

We all agree that provider enrollment and credentialing can be a tedious task, but without it claims are not going to be paid. Developing a thorough on-boarding process and streamlined credentialing system within your organization can save you time and money, by reducing the DIE (Days in Enrollment). Best practices in provider on-boarding and enrollment that include automation of several functions can improve your Revenue Cycle, making your doctors, patients and staff happier, since you can be enrolled with payers quicker.

Course Learning Objectives:

  • Understand how to establish an efficient on-boarding process
  • Learn how to streamline the enrollment process, improve efficiency and decreas days to enroll
  • Review useful information and reports
  • Discuss maintenance of information and re-credentialing

AADOM members listen HERE

Presented by: Teresa Duncan, MS, FAADOM, 

Whether your office is in- or out-of-network you’ve seen the impact benefit plans have had on your patient conversations. Let’s talk about these patients. How do we connect with them? What motivates them? What trends are they used to outside of our offices that set the bar higher for dental customer service? We’ll also discuss the role of technology and convenience in your patients’ decision making. As patients change so should we!

Learning Objectives:

  • Discover what patients expect from your office
  • Explore new patient customer service expectations
  • Learn financial discussion tips for patients

Sponsored by: CareCredit

AADOM members listen HERE

Leadership Webcasts

Presented by: Wes Fields

Is your practice growing or experiencing change? Moving out of your comfort zone can be a stressful experience for you and your entire team. Join us for this webcast as we walk through tips and tricks to build a foundation for growth and guide your team to success.

Course Learning Objectives:

  • Understand the different ways people react to change.
  • Learn ways to achieve a positive mindset.
  • Discuss how to lay the foundation for growth.
  • Discover how you can lead through change and inspire others.

Sponsored by: Patterson Dental

AADOM members listen HERE

Presented by: Jennifer Schultz

Running a practice can be exhausting!  Espresso shots don’t even take the edge off of the volume of tasks and administration that is required when managing a busy practice.  Join Jennifer Schultz as she walks through practical ways to move past feeling overwhelmed and create the time to get more done.

Course Learning Objectives:
• Understand how to move past being overwhelmed & reacting to urgent situations
• Discuss how to create a functional do do list, (regardless of your level of busyness)
• Learn how the role of scheduling plays with mindset and accomplishment
• Discover how to create more time and breathing room

AADOM members listen HERE

Presented by: Debra Englehardt-Nash

It often takes one “little thing” or a few seconds more to make a huge impact on a situation or a person. Remember- Olympics are won by 1/10th of a second. Learn how to increase your impact in your practice with your patients and improve your productivity by asking the right questions at the right time in the right place in the right way. Topics will include new patient phone calls, presenting treatment and financial arrangements, and overcoming objections.

Course Learning Objectives:
• Learn how to enhance patient satisfaction.
• Explore ways to increase treatment acceptance.
• Discuss how to gain protocol compliance with your team.
• Understand how to overcome patients’ objections in a positive manner.

Sponsored by:  Patterson Dental

AADOM members listen HERE

Presented by: Michael Cruz, FAADOM

Teamwork isn’t something that magically happens overnight. It takes commitment, planning, practice, and time to develop. During this webcast we’ll go over some key areas that are often overlooked when building a great team. We’ll also talk about the up and down cycles that teams go through and how to weather the storms.

AADOM members listen HERE

Presented by: Ginny Hegarty, SPHR

Vince Lombardi famously said, “Leaders are made, they are not born. They are made by hard effort, which is the price all of us must pay to achieve any goal that is worthwhile.” The same can be said when it comes to becoming a great office manager. We also learn how to become an effective leader and work as a team through a trial and error process.

Life is too short to learn these lessons on our own! Join us for this engaging webinar to learn practical ways through which you can be a better leader and make your office run smoother for everyone. Let’s come together to shorten the learning curve and set ourselves up for next level success in 2018.

Sponsored by: RevenueWell

AADOM members listen HERE

Presented by: Andrea Bowlin

Successful specialty practices don’t just happen; they take highly focused team members executing on clear GOALS to achieve success. If you want a high performing team, you must give them something wildly important to focus on. When clear GOALS are communicated a plan can be developed and desired results can be accomplished. But how do you know what Wildly Important GOALS are the ones to focus on? How do you motivate the team to get excited about Practice GOALS? How do you clearly communicate GOALS and how is a plan developed?

Are GOALS worth setting? The answer is YES. Join us for a webcast that will help Practice Leaders to set goals for success.

AADOM members listen HERE

Join Gary Kadi and Heather Colicchio as they share insights on how you can take your personal and professional life to the next level!

Attendees will discover how to:

  • Enhance work-life balance
  • Increase practice and personal revenue
  • Empower Old School & Millennial team members and all staff members simultaneously
  • Help insure team retention with the DREAM program
  • Expand your purpose
  • And more!

Sponsored by: CareCredit

AADOM members listen HERE

Presented by: Cathy Jameson

Your practice cannot operate or reach its full potential without a dynamic, productive team. This engaging and informative program allows each participant to take a deeper look at his/her role in the practice as well as examining the business and where it is going. Learn the skills you will need to take your practice from where it is now to that next level and how to develop a culture of superstars along the way. Enjoy this powerful session as you determine the key components to creating your own healthy work environment.

Course Learning Objectives

  • Develop the leadership capability of each person on the team
  • Learn how to make teamwork a reality rather than a cliche’
  • Understand how to create a sense of “co-ownership” among team members
  • Increase the productivity of individuals and translate that into increased productivity for the practice

Sponsored by: Henry Schein

AADOM members listen HERE

Presented by: Deana Zost, FAADOM

Team meetings – one of the most important pieces of a smooth running practice. This is a time for the team to come together, take the pulse of the practice and evaluate the health of the business.

Join AADOM Fellow and Lifetime Member, Deana Zost as she walks through the key building blocks for holding and executing the most effective team meetings.  Before you know it, you’ll be facilitating Blockbuster Team Meetings!

Course learning objectives:

  • Discuss the four key aspects to holding a Blockbuster Team Meeting
  • Learn how to create a solid meeting agenda
  • Understand what numbers should be reviewed in team meetings and why
  • Discuss the “bonus meeting’ once a year

Register and Listen Now

Presented by: Virginia Moore

As an Office Manager you are responsible for a multitude of tasks, leading and managing the team and getting results.

While taking care of tasks can often be the “easy” part, it’s the leading and managing of a team and having everyone on the same page and engaged that is the biggest challenge of all.

In this webcast learn the 5 levels of leadership and how you can master them to provide the greatest success for your practice!

Register to listen

Presented by: Teresa Duncan, MS, FAADOM

The role of dental office manager has evolved past the role of team cheerleader and resident friendly face. Today’s Fellow must protect the practice against all threats – both external and internal. Let’s talk about the issues that are causing the most stress, annoyance and real trouble for our office.

We’ll Discuss:

  • The rising cost of employee management.
  • Reviews, social media and the associated headaches.
  • Your situations/challenges in a lively Q & A session.

Please note that playback of this webcast is limited to current FAADOMs.

FAADOM click HERE to log in and listen to the playback.

Presented by: Debra Engelhardt Nash

Approved for 1 CE towards AADOM Fellowship

Spend more time on people work than paperwork! Join Debra Engelhardt-Nash in this webcast as she shows us how communication and customer service skills can inspire patients to invest in their oral health.

Course Learning Objectives:

  • Discuss how to ensure that every team member understand they are responsible for reinforcing a clear, consistent message
  • Understand how to make a memorable first impression and create the perception of quality
  • Learn how to reintroduce incomplete treatment and new treatment during continuing care appointments
  • Review how to provide patients with the information they need to be comfortable and confident in your care

Sponsored by: RevenueWell

AADOM members listen HERE

Presented by: Katherine Eitel-Belt

Approved for 1 CE towards AADOM Fellowship

The cornerstone of productive, positive work cultures is the ability to communicate as a team with compassion, accountability, non-judgement, and accuracy. This presentation will help owners, managers, and dental team members stop avoiding these crucial conversations and learn to embrace and succeed with them by using a 4-point self-check, 2 rules of engagement, and a simple 4-step conversation framework. These skills apply directly to broken agreements, low performance, non-participation, negativity, and toxic behavior as well as requests from employees to management such as raises, benefits, and promotions. Experience a life-changing way to improve leadership, relationships, and results.

Course Learning Objectives

  • Understand how to receive and approach crucial conversations in a powerful and positive way.
  • Learn how to help team members align with the practice vision and goals.
  • Discover how to upgrade performance and handle objections or pushback from another team member with confidence and grace.

Sponsored by: CareCredit

AADOM members listen HERE

Presented by: Kathy Brodal

Approved for 1 CE towards AADOM Fellowship

You can only live the life you envision. Join us for this informative webcast as we explore how to shift the practice ideal, vision, and purpose to get to your ideal through patient relationships.

Course Learning Objectives

  • Learn how to improve your team’s impace & influence on your patient’s philosophy about dentistry.
  • Understand how vision and systems within your practice play a key role in overall success.

Sponsored by: Patterson Dental

AADOM members listen HERE

Presented by: Kelly Swanson

Approved for 1 CE towards AADOM Fellowship

What a treat we have in store for you!  Were you unable to attend AADOM18 in San Antonio this past July? If so, you missed an awesome opening session with our Keynote Speaker, Kelly Swanson.  Did you attend AADOM18? If so, you know how awesome this keynote address was! The feedback from Kelly’s keynote was so off the charts good, we want to share it with everyone.  We’re excited to replay this session in its entirety!

Join us for this hilarious and wildly motivating journey through the power of story to help you form stronger teams, enhance patient relationships, be more impactful managers and re-engage in what you do and why you do it. “Laughing the whole way.”  (Tissues recommended to wipe away the happy tears!)

This is a great event to use as a lunch and learn with the entire team.

AADOM members listen HERE

Marketing Webcasts

Presented by: Courtney Roberts, FAADOM

This session will be packed with ideas to create your perfect marketing playbook! We’ll cover three topics that the specialty manager needs to rock their practice to the top!

  • Staying Clever: We’re dishing effective tips to create a fabulously-ran marketing system designed to succeed!
  • The GPs: Climbing the ladder to become their #1 referral choice. We’re reviewing what GP’s want and what we can do to become their top referral pick.
  • Marketing Hardball: We’ll be discussing new marketing ideas; hear one you like, write it down and take a swing at it! We’re going to a whole new level with this one!

AADOM members listen HERE

Join Teresa Duncan as she walks through some ‘practice housekeeping’ that every practice should do when approaching year-end. It may not be sexy but it’s necessary! We’ll review marketing, our teams and insurance.

AADOM members listen HERE

Your website should be a major source of new patients… but is it? If you’re struggling to identify how it’s performing (or if your boss doesn’t think it needs to be updated yet), Whitney and Kelsey will give you all the tools you need to give it a proper diagnosis. In this webinar, you’ll learn what your website needs to rank AND convert new patients. You’ll get the tools and know-how needed to revive a flat-lining website and fill your waiting room!

Course Learning Objectives:
• Identify if your current website is performing and if not, what to do
• Discover what’s needed to rank in search engines AND book more new patients
• Find out how to ensure your website meets HIPAA and ADA guidelines
• Learn the top questions to ask when choosing a website and SEO company

Sponsored by:  Roadside Dental Marketing

AADOM members listen HERE

The value of patients has never been higher yet competing for and keeping patients has never been more complex. Today you need to up your game and start marketing your practice, or change the way you market it, to stay competitive.If you want to learn the tools for attracting and keeping patients — and the expert tips for increasing referrals — then don’t miss this opportunity to hear from Misty Clark, a practice management consultant with more than 10 years in dentistry marketing. During this webinar, you will learn the proven keys for gaining and retaining patients and how to obtain referrals from lifetime patients including:

  • Knowing your message
  • Identifying your target audience
  • How to earn unending referrals
  • Leveraging your practice management software

This webinar is for dentists, office managers and staff who want to learn the best practices, insider tips and how Dentrix can assist in winning lifetime patients and unending referrals.

Sponsored by: Dentrix

AADOM members listen HERE

Far too often, trying to grow your dental practice turns into a chase for the next cool thing. We’re “growth hacking” this and “deep linking” that, constantly on the hunt for the one silver bullet that will make a difference. In reality, the kinds of marketing that truly work haven’t changed in a long time, and are only getting more effective every day with smart software and effortless automation. Join us for this look at 5 fool-proof ways to grow your practice.

Sponsored by: Eaglesoft

AADOM members listen HERE

Presented by: Whitney Speir

With all the things on your to-do list, now you’re expected to handle marketing and SEO too?!? Who has time for that? This webinar will SIMPLIFY SEO – without all the technical mumbo-jumbo. Join us to learn SEO basics in simple, easy-to-understand language. We’ll separate the facts from the fiction so you can learn what’s really needed to improve rankings and gain more patients from your website and online marketing efforts.

Learning Objectives:

  • Learn how to identify whether your current website is optimized properly.
  • Identify practical, real-world strategies to improve organic and local search results.
  • Discover simple things you can teach your team to do (in just a few minutes a week!) to improve your online presence.

Sponsored by: Roadside Dental Marketing

AADOM members listen HERE

Presented by: Dr. Joshua Gindea

Among the most under-utilized tools by the health professional is the use of website and internet marketing techniques. These tools can be used by every office manager to greatly expand their communication with patients, increase their internet presence, build their online reputation and vastly expand the scope of the practice.

Dr. Joshua Gindea, a practicing dentist for more than 3 decades, is uniquely qualified to train dental practices in the proper use of their website and in the tools that should be utilized to increase their internet marketing in order to acquire great numbers of new patients.

Course Learning Objectives:
• Website Design Do’s and Don’ts
• Search Engine Optimization
• How to list your practice/business across the internet
• Social Media
• Maps Listings
• Search Engine Submission
• Generating Reviews and Monitoring Your Online Reputation
• Pay per Click Advertising
• Tracking your results and determining an ROI

Sponsored by: Henry Schein

AADOM members listen HERE

Presented by: Whitney Speir

If you’re responsible for managing or performing the practice’s online marketing, you know the struggle. Are you doing enough? How do you know if what you’re doing is working? Blogging, social media, reviews, referral programs – where should you be spending your time?

In this webcast, you’ll learn proven and time-tested methods to manage your practice’s marketing and grow your online exposure. We’ll share simple and realistic tips and tools to plan ahead, create a marketing “time budget,” easily create SEO-boosting content, and get your team involved.

Turn that struggle into success and get what you need to conquer your practice’s marketing!

Course Learning Objectives

  • Learn how to create a content plan for your website, blog, and social media (it’s easier than you think!)
  • Discuss a whole YEAR’S worth of topics and ideas to connect with your community
  • Understand simple formula to easily create blog posts
  • Learn about free resources to find and create visual content
  • Review how to budget your time to realistically fit blogging, social media, getting and responding to reviews, and other aspects of marketing into your busy schedule

Sponsored by: Roadside Dental Marketing

AADOM members listen HERE

Presented by: Mike Buckner

We often think that because we have a lot of returning patients, that we have very loyal patients.  However, most of these patients are merely “satisfied”  rather than “loyal”.  As general consumers, with the ease of information on the internet about our competitors, it is more vital than ever before to create loyal patients who will become not only your most valued patients, but also continue to go out of their way to refer their friends and family to your practice.  Learn how to create these loyal patients in a day and age where it is becoming more difficult than ever before.

Course Objectives: 

  • Learn 4 steps to create and improve your patient loyalty
  • Discover the difference between a happy and satisfied patient, and a loyal patient
  • Find out how to navigate the many channels of communication that will build the trust of your patients
  • Develop an action plan to implement tomorrow in order to enhance the relationships you have with your patients, and increase your patient retention.

Sponsored by: Weave


AADOM members listen HERE

Presented by: Laura Hatch, FAADOM

We all love new patients but once they are in our practice, the focus should turn to case acceptance and patient retention. We hope that every patient walks in and can afford dentistry that is diagnosed – but what if they can’t’? What if they can’t get approved for typical financing? Do you let the patient walk away without helping them?
Do you help them and just hope that they will pay? How is this good for the patient or the practice? Case acceptance, really helping the patients and long-term patient retention is key to growing a successful office.

Course Learning Objectives:

  • Learn the keys to a successful dental practice.
  • Understand the characteristics of patient retention and patient conversion.
  • Review types of financing programs, such as third party financing, in-house financing and alternative lending platforms.
  • Discover the keys to a successful financing program, including pricing considerations, discount strategies to drive purchasing behavior, the time value of money, managing bad debt and risk, and compliance issues surrounding consumer financing.

Sponsored by:  ClearGage

AADOM members listen HERE

Presented by: Jim Philhower and Vanessa Buchheit

Approved for 1 CE towards AADOM Fellowship

New patient flow is the top concern in dental offices today. Tracking new patient phone calls and converting new patient calls into new patient appointments is more critical than ever. In this webcast, we’ll review both the verbal skills and tracking mechanisms for increasing conversions of potential new patient calls into new patient appointments.

In addition, we’ll discuss verbal skills and techniques for increasing internal referrals (your best new patients).

Course Learning Objectives:

  • Discuss verbal skills for converting potential new patient phone calls into new patient appointments
  • Understand how to overcom common questions and concerns of potential new patients
  • Learn how to answer the question, “Do you take my insurance?”
  • Review verbal skills for increasing internal new patient referrals

Sponsored by:  Henry Schein

AADOM members listen HERE

Presented by: Whitney Speir and Angela Byrnes

Approved for 1 CE towards AADOM Fellowship

In this webcast, we’ll share 1) how to identify your practice’s WHY, 2) how to use it to build a better brand, and 3) how to use it to guide your entire marketing strategy. Bonus: It’s also going to be a lot of FUN!

Course Learning Objectives:

  • Discuss what branding really is (Hint: it’s not just your logo!)
  • Learn how to identify and use your WHY to build a brand that sets your practice apart from the competition
  • Understand what you, as an office manager, can do to help build a better brand
  • Delve into how the heck your WHY relates to your website, social media, and reviews
  • Learn simple, time-saving ways to market your brand effectively

Sponsored by:  Roadside Dental Marketing

AADOM members listen HERE

Presented by: Whitney Speir and Angela Byrnes

Approved for 1 CE towards AADOM Fellowship

“What, I don’t have to do it all?” Nope!

With all the things on your to-do list from day to day, marketing tasks can easily get back-burnered. But marketing doesn’t have to be on your shoulders alone – we’ll show you how to get your team to think like promoters every single day. These days, everything is a marketing opportunity – every appointment, every interaction, every person on the team contributes to your brand’s reputation. We’ll give you the training and the tools to be able to turn your team into stellar brand ambassadors!

Getting reviews, showcasing your uniqueness on social media, writing SEO-boosting blog posts, getting referrals, building your community and brand awareness – these are ALL areas to use your TEAM: Together Everyone Achieves Marketing!

Course Learning Objectives:

• Get tips for identifying and hiring marketing cheerleaders
• Learn how to delegate and share the load (no more mile-long to-do lists on your plate only!)
• Identify how to motivate and create excitement (so the team actually DOES the work)
• Gain access to training videos to teach your team how to look for marketing moments and how to ask for reviews

Sponsored by:  Roadside Dental Marketing

AADOM members listen HERE

Practice Management Systems Webcasts

Presented by: Dayna Johnson

Let’s face it, to provide the level of service your patients demand, you simply have to accept cards as payment for services. To do so efficiently, you should process those payments through a payment processing system that is integrated with your practice management solution. Integrated processing allows you to reduce steps in your workload, minimize the potential for error, secure confidential information better, and more. During this webinar we’ll discuss how your practice can become more profitable and efficient by implementing an integrated card payment processing system and some of the benefits you can expect to realize by making the switch.

Course Learning Objectives

  • Schedule automatic recurring payments and reduce time spent on manual set-up and follow up.
  • Ensure payments are entered once (not twice or more) through a system that is integrated with your practice management solution.
  • Save time and effort through saved card information and automated payment splitting.
  • Become confident that you’re doing everything possible to ensure payments are not lost or compromised.

Sponsored by: Dentrix

AADOM members listen HERE

Presented by: Annette Hayes, CDA, RDH, BAS, M.Ed

What is your role as it relates to patient education? We know that your office relies on you to research new solutions for your office; in this On Demand Webcast, you will get real world advice on dealing with one aspect of meeting patient needs; specifically how to use patient education to market your practice and to increase production, case acceptance, and patient satisfaction in general. The majority of this session will be Q&A with an office manager.

Course Learning Objectives:

  • Discuss the Office Manager’s role in patient education
  • Learn how educating patients can impact your practice and the patient
  • Understand the reasons for using patient education technology
  • Explore recommendations for implementing patient education in your practice

Sponsored by: Patterson Dental

AADOM members listen HERE

Presented by: Amy Jones, RDH

This course is designed to to help guide and give insight to the dental team through the process of incorporating a new technology, successfully, into their practice.  Together we’ll discover benefits of proper introductions, expectations, education and implementation of new technology in your practice that will wow your patients, give you and your team more professional satisfaction and ultimately increase profits.

Course Learning Objectives

  • Understand how to open the line of communication within the practice when a new technology is introduced
  • Look at the process of implementing new technology through another lens…the eyes of your team
  • Discuss the possible negatives and how to turn them into positive

Sponsored by:  Patterson Dental

AADOM members listen HERE

Presented by: Kathy Brodal

Need a brush up on Eaglesoft reporting tools?  In this 45 minute webinar we will guide you through the basic reports critical to your practice success.  This is a great time to review critical information that is available through Eaglesoft and how to best apply the data to your everyday metrics.

This course is designed for newer Eaglesoft users or for savvy office managers who just want to make sure they are using all the resources available to them through their powerful practice management system!  Not an Eaglesoft user? No worries, spend some time with us to understand what Eaglesoft can do for improving business results!

Course Learning Objectives:

  • Grow your role as office manager through understanding reporting.
  • Identify and interpret practice growth opportunities via Eaglesoft reports.

Sponsored by: Eaglesoft

Members Log in HERE

Presented by: Lois Banta

Your numbers tell you a story every day, every week, every month and every year. Numbers identify trends, solve challenges and keep the practice on the best path. This webinar will empower the practice and team to take their success to the next best level.

Key Topics:

  • Secret to increasing collections
  • Fool proof methods for lowering accounts receivables
  • What you say…matters
  • Barometers and Trends to watch
  • Use your software to get consistent results

Sponsored by:  Patterson Dental

AADOM members listen HERE

Presented by: Tammy Barker, MBA

Learn how to identify the Key Performance Indicators, (KPI) in Dentrix that will make your practice more successful.  If you are responsible for managing the business of your dental practice, then don’t miss this opportunity to learn how to better use your Dentrix data to sharpen decision making, maximize patient care and enhance practice profitability during this AADOM webinar. Profitability coaches will be on-hand to answer your questions and to schedule a personal profitability assessment with your practice.

Course Learning Objectives

  • Learn what are Key Performance Indicators, (KPIs).
  • Identify and interpret the KPIs in your practice.
  • Understand how to make better business decisions based on your own KPIs.

Sponsored by: Dentrix

AADOM members listen HERE

Presented by: Kelly Lynch, FAADOM

This session is designed to provide valuable, operational systems, that will allow your practice to create a culture of accountability, increase patient confidence, trust and respect. It will cover successful tips to help provide quality treatment planning, presentation, and scheduling. This course is designed to help practices of any size, specialty, and geographic location. Whether you are a new practice just getting started, or a well-established practice that may be looking for ways to improve and continue to grow; 10 Knows to get to YES will help you see dentistry from the eyes of your patients.

AADOM members listen HERE

Presented by: Dayna Johnson

Approved for 1 CE towards AADOM Fellowship

Join Dayna Johnson as she highlights the newest Dentrix features, including Smart Image. Smart Image delivers a new, faster workflow for acquiring diagnostic 2D and 3D images, associating them with the correct CDT codes and displaying them in the patient chart.

This powerful, unified process increases staff productivity, saves time by streamlining office workflows, and helps ensure you get paid for the procedures performed. Come see the latest version of our connected management platform — from its innovations in imaging to the streamlined workflows we’ve created across all areas of the practice.

Other features that help expand a practice’s abilities will be shown, including:
Fill Appointment, where you can customize patient lists and send personalized text reminders
Health History, which boasts unlimited management of health conditions and medications
Month End and Task Scheduler feature, helping you schedule and automate reporting
Dentrix Pay, which adapts to the modern payment needs of your patients

Course Learning Objectives:

Learn how Dentrix G7 can reduce your workloads at the front office via these new features:

  • Fill Appointment, where you can customize patient lists and send personalized text reminders
  • Health History, which boasts unlimited management of health conditions and medications
  • Month End and Task Scheduler feature, helping you schedule and automate reporting
  • Dentrix Pay, which adapts to the modern payment needs of your patients

Sponsored by: Dentrix

AADOM members listen HERE

Financial or Practice Metrics Webcasts

Presented by: Heidi Arndt, RDH

Are you unsure of what you can expect from your hygiene team?

Patient care is the foundation of every dental practice, and understanding how well the hygiene team is performing is important too. Using key metrics, you can monitor the health of your hygiene department and together identify how you can provide better care to your patients while improving your bottom line.

Course Learning Objectives

  • Learn the top 5 metrics you need to track for hygiene success
  • How to get your hygienists engaged and motivated to take your hygiene department to the next level
  • 3 simple steps to accelerate your hygiene revenue today!

Members Log in HERE

Presented by: Lois Banta

Navigating the collections in the practice can be a very stressful thing. But it doesn’t HAVE to be. In this course, we will discuss strategies to fine tune verbal skills to create the most effective results, identify systems for creative financing, and design fool proof collection strategies when patients don’t pay. It takes a “team” to raise a “dental practice” and when the entire team gets involved, everyone wins.

Course Learning Objectives:

  • Discuss how to say…What you say in collections
  • Establish fool proof systems and protocols
  • Understand what to do when patients don’t pay
  • Learn how to create financing options that work

Sponsored by: CareCredit


AADOM members listen HERE

Presented by: Lois Banta

Your numbers tell you a story every day, every week, every month and every year. Numbers identify trends, solve challenges and keep the practice on the best path. This webinar will empower the practice and team to take their success to the next best level.

Key Topics:

  • Secret to increasing collections
  • Fool proof methods for lowering accounts receivables
  • What you say…matters
  • Barometers and Trends to watch
  • Use your software to get consistent results

Sponsored by:  Patterson Dental

AADOM members listen HERE

Presented by: Tammy Barker, MBA

Learn how to identify the Key Performance Indicators, (KPI) in Dentrix that will make your practice more successful.  If you are responsible for managing the business of your dental practice, then don’t miss this opportunity to learn how to better use your Dentrix data to sharpen decision making, maximize patient care and enhance practice profitability during this AADOM webinar. Profitability coaches will be on-hand to answer your questions and to schedule a personal profitability assessment with your practice.

Course Learning Objectives

  • Learn what are Key Performance Indicators, (KPIs).
  • Identify and interpret the KPIs in your practice.
  • Understand how to make better business decisions based on your own KPIs.

Sponsored by: Dentrix

AADOM members listen HERE

Presented by: Colleen Berona

Approved for 1 CE towards AADOM Fellowship

Why settle for achieving less when creating the ideal practice is possible? The first step in achieving greatness is creating a vision and developing a strategy to attain it. In this “course” we will discuss the importance of defining financial guidelines for your practice and how this foundation will benefit both your patients and your practice.

Course Learning Objectives:

  • Learn how to establish financial guidelines to assist in increasing patient acceptance, maximize profitability, and eliminate bias
  • Understand how to utilize technology partners to implement and manage those guidelines
  • Discuss how to overcome objections to financing

Sponsored by: ClearGage

AADOM members listen HERE

Presented by: Lauren Kelly

Ever thought about creating a custom in-house discount plan for your office, but don’t know where to start? Great! Tune in to our webinar focused on creating, executing and succeeding in having your own in-house discount plan.

Course Learning Objectives

  • Review a detailed step by step process of how to create your own plan
  • Discuss the differences between an in-house plan vs. Insurance/Network
  • Learn how to structure a plan that sells
  • Understand what discount plan regulations might exist in your state
  • Examine why these plans are high in demand
  • Review examples of what other offices are currently doing

Sponsored by: Launch Loyalty

AADOM members listen HERE

Presented by: Aaron McWilliams

Do you currently have an in-house plan or are you close to launching one? Wondering what the secret formula is to ensuring your plan performs to its’ utmost potential? Join us for a riveting webinar where industry experts will offer free marketing advice to help strategically leverage your plan and attract new patients. Plus, hear from a fellow AADOM member and office manager that has mastered the skill of optimizing her plan. Statistics show that patients with in-house plans spend more per year than any other patient- let’s make 2018 your highest revenue year yet!

Course Learning Objectives

  • Learn how and when to present your plan in a way that maximizes performance
  • Gain valuable sales tips and advice from a successful practice
  • Hear out of the box ideas to market your plan on a low budget
  • Learn how to ensure the highest retention rates
  • See how your plan sales measure up to other practices
  • Learn how to efficiently manage your plan

Sponsored by:  Launch Loyalty

AADOM members listen HERE

Presented by: Dave Monahan

This webcast will show attendees the value uninsured patients can potentially bring to your practice. Membership Plans can double uninsured patient visits, improve their oral health and increase uninsured patient treatment acceptance by 50%-75%.

Course Learning Objectives

  • Dive into consumer research.
  • Understand the value uninsured patients bring to your practice.
  • Discuss how membership plans impact treatement compliance.
  • Learn how membership plans can convert your hygiene department into a profit center.
  • Explore how membership plans will increase the value of your practice and make you a hero with your dentist.
  • Discover how membership plans will make your job easier.

Sponsored by:  Kleer

AADOM members listen HERE

Presented by: Dave Monahan

Join Dave Monahan, CEO of Kleer as he introduces the concept of Membership Plans, how they work and how they can help grow your practice.  Dave will be joined by an office manager who has launched a successful membership plan. Hear their perspective as they share the lessons learned from launching their office’s plan while providing tips & tricks to best optimize and grow a plan for your practice.

Course Learning Objectives:

  • Understand what membership plans are and why they are important
  • Gain insight from an office manager who has launched a successful plan
  • Learn how to optimize a membership plan in your practice

Sponsored by: KLEER

AADOM members listen HERE

Presented by: Dave Monahan

Approved for 1 CE Towards AADOM Fellowship

Join Dave Monahan of Kleer and Dr. Adrian Huang of Ninth East Dental as they discuss best practices for implementing a successful Membership Plan that requires minimal support. Dave has helped 1000’s of dental practices design and implement successful Membership Plans that work for the office teams and their patients. Dr. Huang implemented a very successful membership plan in his own practice that has grown to 151 members in 11 months! They will share the best practices, tips and tricks, and secrets to designing, managing and promoting a Membership Plan that both your patients and your team will love.

Course Learning Objectives

  • Learn how a Membership Plan can increase the revenue, profitability and valuation of your practice
  • Understand the best practices for implementing and managing a successful Membership Plan
  • Learn how to create a Membership Plan that requires minimal administrative support
  • Learn how to design and promote a Membership Plan that your patients will want to join

Sponsored by: Kleer

AADOM members listen HERE

Specialty Practice Webcasts

Presented by: Andrea Bowlin

Successful specialty practices don’t just happen; they take highly focused team members executing on clear GOALS to achieve success. If you want a high performing team, you must give them something wildly important to focus on. When clear GOALS are communicated a plan can be developed and desired results can be accomplished. But how do you know what Wildly Important GOALS are the ones to focus on? How do you motivate the team to get excited about Practice GOALS? How do you clearly communicate GOALS and how is a plan developed?

Are GOALS worth setting? The answer is YES. Join us for a webcast that will help Practice Leaders to set goals for success.

AADOM members listen HERE

Presented by: Michael Cruz, FAADOM

Teamwork isn’t something that magically happens overnight. It takes commitment, planning, practice, and time to develop. During this webcast we’ll go over some key areas that are often overlooked when building a great team. We’ll also talk about the up and down cycles that teams go through and how to weather the storms.

AADOM members listen HERE

Presented by: Courtney Roberts, FAADOM

This session will be packed with ideas to create your perfect marketing playbook! We’ll cover three topics that the specialty manager needs to rock their practice to the top!

  • Staying Clever: We’re dishing effective tips to create a fabulously-ran marketing system designed to succeed!
  • The GPs: Climbing the ladder to become their #1 referral choice. We’re reviewing what GP’s want and what we can do to become their top referral pick.
  • Marketing Hardball: We’ll be discussing new marketing ideas; hear one you like, write it down and take a swing at it! We’re going to a whole new level with this one!

AADOM members listen HERE

Presented by: Tonya Burns

Discover how to have a high volume, fast paced Pediatric dental practice and still make every parent and child feel like they are the only one in the office. Solid systems are the key to success, but in Pediatrics, they are a non-negotiable office foundation. Find out how to take your practice to the next level!

Course Learning Objectives:

  • Understand the key systems for running an efficient, fast paced practice.
  • Discuss how to stay high volume but not feel like a clinic.
  • Explore the art of putting parents at ease, starting with the first phone call.
  • Learn how to take Medicaid and still have a productive practice instead of a typical clinic.

AADOM members listen HERE

Presented by: Teresa Duncan, MS, FAADOM

Approved for 1 CE towards AADOM Fellowship

Join Teresa Duncan as she moderates this panel of specialist team leaders. Discover how others stay in touch with and continue to impress their patients. From email to social media to community involvement – we’ll cover proven methods to communicate effectively. Your patients will return and refer to an active and impressive office – we can help you with that!

AADOM members listen HERE